Is this my digital garden? 🤔

Published

July 25, 2020

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If this essay helps you learn something or think about marketing and inclusivity differently, please consider sending a tip. I love writing about doing marketing differently, but spending my energy this way has real repercussions for my health and business.

So for awhile now, I've been really enamored with the idea of having a digital garden, or mind garden:

You and your mind garden

In French, "cultiver son jardin intérieur" means to tend to your internal garden-to take care of your mind. The garden metaphor is particularly apt: taking care of your mind involves cultivating your curiosity (the seeds), growing your knowledge (the trees), and producing new thoughts (the fruits). On the surface, it's a repetitive process.

nesslabs.com

I first read about the concept from Anne-Laure Le Cunff's blog post linked above.

Basically, the idea is that it's a place where you "plant" ideas and nurture them. And for people who publish content on the internet (hey, hi, hello), it serves as a "parking place" for ideas that haven't fully developed into "finished" pieces yet. You can water them, fertilize them, and help them grow there.

And I've been looking for something like that before I even knew the term to go with it.

I write a lot of short-form content like newsletter blurb or tweets that I want to develop into longer pieces for BrittanyBerger.com, WorkBrighter.co, or external sites, but I end up losing track of and forgetting about them once they move to the "archive" of my regular content calendar.

Hoping this provides a place to nurture them a little better. 😀

What do you think of this idea? Send me a message on Twitter or Instagram and let me know!

💡

If this essay helped you learn something or think differently, please consider sending a tip. I love writing about doing marketing differently, but spending my energy this way has real repercussions for my health and business.